Answers:
Sales Force is the term used for the division of a business that is responsible for selling products or services. Sales force means persons responsible for selling products or services via direct contact with the customers.
Today, most industrial companies rely heavily on a professional sales force to locate prospects, develop them into customers and grow the business.
Some companies hire ’manufacturers’ representatives’ and ’agents’ to carry out the direct selling task. In addition, many consumer companies use a direct-selling force such as insurance agents, stock brokers and distributors. Sales force members may be paid a fixed salary regardless of sales volume or may receive a small base salary plus commissions calculated as a percentage of revenue sold. Non-commissioned sales forces are appropriate when selling requires the involvement of a team of individuals or when there is an extremely long sales cycle. For example, some complex industrial services may require several years of effort before the prospect is sold. Salespeople may be full-time employees of the seller or may be independent, nonexclusive agents.